There’s a Northern Exposure episode guide somebody made back in the early days of the web, and it’s still up.
It reminds me of the days when my friends and I would pull up the Springfield Nuclear Power Plant to read lengthy text files breaking down all the references and gags in episodes of The Simpsons.
We knew a web that was full of enthusiastic people sharing the things that excited them.
And that’s still there! I’m not about to say there aren’t plenty of cool people putting out great stuff on the internet.
But there’s also a lot of desperation.
I’m thinking about every local news site I see with ads disguised as articles telling you How to Watch this TV show. Or when you search for tips on how to do a task on your computer and find that the first few how-to sites are longform ads for a specific app.
Yeah, I feel like an old man yelling at a cloud when I type this all out.
When I think about the metrics people and companies shoot for with what they post on the web, there’s a hunger for clicks. This isn’t new.
But when people put out into the world things that they’re passionate about, and that they genuinely feel a connection to and a desire to share? I just think that’s neat.
And I hope that when you see it out there, you notice it.
This Builds Character 